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Trends
Genta-inspired sports-luxe is everywhere. Here's when the bubble pops.
For five years, every brand has launched an "integrated bracelet" sports watch. Tissot PRX, Hamilton Jazzmaster Performer, Frédérique Constant Highlife, Czapek Antarctique, Chopard Alpine Eagle, Bulgari Octo Finissimo, Maurice Lacroix Aikon.
The formula works. But saturation has arrived.
Next cycle: round cases on leather are about to feel novel again.
